Marketing News

Dreft has launched the America’s Messiest Baby Contest

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By: TOM BRANNA

Editor

Baby laundry detergent brand Dreft has launched the America’s Messiest Baby Contest and drafted model, actress and mother of two Molly Sims to help with the search. Parents could enter Dreft’s America’s Messiest Baby Contest for a chance to have their little one featured on the cover of Parents magazine by submitting a photo of their favorite messy baby moment at www.parents.com/dreftmessiestbabycontest or posting their photo on Twitter or Instagram using the hashtag #messiestbabycontest. ...

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